National Account Manager Retail

Willems Biscuits, part of Lotus Bakeries, produces several delicious private labele Biscuit and pastry specialties.

Their main activity is manufacturing speculoos cookies. All private labels are produced with the brand and personalized package of the customer (Industry, Retail & Wholesale). They make it priority priority to produce cookies of the highest quality. Their products are being distributed worldwide as private label.

To further strengthen their private label brands, ambitions and (inter)national market presence the private label division is reinforcing their Sales Team with a National Account Manager Retail.

As National Account Manager Retail you are responsible for delivering the yearly and long term profitable sales growth of your international private label customers.

• Within this role you will be accountable for one of their top Retail clients and other (international) commercial partners. You assure an increasing volume, market share and private label brand awareness resulting in a solid supplier relationship.
• You will set up and implement an account plan, aligned with the corporate strategy, ensuring an efficient and profitable strategy in terms of pricing, volume, assortment, etc.
• You are responsible for the annual negotiations with the customers, deal implementation and continuous evaluation of the results. When necessary you take corrective actions.
• Due to your knowledge of the products and the thorough understanding of the various market needs, you are able to detect new opportunities and further expand the company’s market share.
• You keep abreast on market trends and changes and analyze relevant market data in order to assure proper use of your commercial instruments.
• You will be responsible for all contract management activities and act as SPOQ for all logistic, financial and administrative issues that may occur together with your peers from Accountancy & Customer Service.
• You will report directly to the Sales Director. 

• You have a Master’s degree and 3-5 years’ experience in a commercial role within the FMCG Industry. You get energy from building private label brands, experience with private label products is considered as a plus.
• You can build upon a strong commercial experience where you are used to negotiate on a strategic level with the purchasing departments of highly demanding retailers.
• You are analytical and are used to work with market data such as GfK, Nielsen etc.
• You have good communication skills and are aware of the importance of good stakeholder management. You excel in building long-term partnerships and relationships.
• You have a result-oriented, hands-on approach and are driven to exceed targets and objectives.
• You are ambitious and have an entrepreneurial mindset. • Occasional traveling that might occur is no problem (5-10%).
• Fluency in Dutch and English is mandatory for this role. 

You will join a growing and ambitious environment where entrepreneurship and selfdevelopment are encouraged. Our client provides an attractive salary package, including a company car and extensive package of fringe benefits.